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APC sets efficiency standards

Datacentre equipment maker first to publish energy efficiency standards for all products

Gareth Morgan, IT Week 02 Jun 2008
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Datacentre infrastructure vendor APC is to provide customers with an electrical efficiency breakdown for all its products, in an effort to curtail spiraling power consumption.

APC's senior vice president for innovation, Neil Rasmussen, said he believed the move was an industry first, and would be welcomed by customers.

"Today, getting detailed efficiency data for all the products you use is incredibly hard. When we buy transformers from other vendors, we can't get the data, so we've had to measure it ourselves," he said.

The information, including a consistent format for ratings, will be published on APC's website. This will allow datacentre designers to predict the overall performance for a number of systems, APC claimed.

A number of industry groups, such as The Green Grid (of which APC is a member), have been working on producing energy efficiency standards for equipment. But disagreement over how to measure energy efficiency persists, and the publishing of industry-wide standards may yet be some time off.

So, while endorsing this work, APC decided "it was more important to just get the information out there", said Rasmussen.

"If different standards emerge further down the road, we'll happily make the changes," he added.

Meanwhile, APC has integrated its infrastructure management platform, InfraStruXure Central, and building management tools from TAC along with IBM's system management tools, to provide datacentre managers with greater insight into how individual components will impact business processes.

When an incident, such as a cooling failure, occurs, business leaders are really only interested in how that will impact processes, said Kevin Brown, vice president of datacentre marketing at APC.

The response for a cooling failure that impacts a file and print server is completely different from one that affects a payroll one, he said.

APC will also be releasing a new version of InfraStruXure Central in the Q3 2008, which will allow datacentre managers to monitor non-APC equipment from the console.

See also:

Hosting firm 2e2 hopes that is new datacentre will take pressure off London  01 May 2008
Lack of industry standards leaves IT leaders faced with paying Green premiums  24 Apr 2008
james 'woody' woudhuysenThe energy conservation fad is symptomatic of IT leaders’ narrowing ambition  28 Mar 2008
planet earthGreen spending is set to top $2 billion by 2014 says Forrester  07 Mar 2008
Rising utility prices could justify the initial expense of converting datacentre equipment racks to run on DC.  13 Aug 2007
green stuffIntel and Microsoft have joined the industry-wide consortium the Green Grid  27 Feb 2007
Schneider to buy UPS firm for $6.1bn  31 Oct 2006

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