The UK government has announced a £5m national campaign to raise public
awareness and encourage take-up of council e-services.
'Lose the Queues'
is set to launch in early 2006 and will highlight the benefits of accessing
council services online, including flexibility, convenience and improved access
to information.
Local e-government minister Jim Fitzpatrick said: "We are delighted with the
achievements of the
Local e-Government
Programme, and our future plans are dependent on winning citizens round to
the benefits of using e-services."
Since 2002, the Local e-Government Programme has seen councils working
towards e-enabling local services by December 2005.
However, there is evidence that public interest in using council e-services
remains low. Only half of the adult population of England are predisposed to use
council e-channels, according to research by
Mori for the
Office of the Deputy Prime
Minister.
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